by The Godfather » Sun Apr 08, 2012 11:09 am
[quote:05a6ed0eca="PotKettleBlack"]The relative value of the Cubs three years ago and the Dodgers this week is astonishing, even considering that the Cubs are cursed. Easier to get to Cubby-land, so less parking, fewer seats, so less ticket revenue, lower cost of living, so lower ticket, beer and everything revenue (in absolute terms, which are the only meaningful terms for the .1% and up), but more regular attendance, better ownership of the market, better fans (a lot fewer people in Wrigleyville who show up for the 3rd and leave after the stretch... epidemic in Chavez Ravine). So, you'd think the Cubs would be worth more than half of what the Dodgers are worth.[/quote:05a6ed0eca]
Everyone has pride in their own city's team (especially Strat players who are probably more fanatical than regular MLB fans) but I think views of having "better ownership of market" and "better fans" are kind of subjective. I think Dodger (and L.A. sports) fans in general get a bad rep for being only relatively supportive of their teams but I can tell you that's not the case. I won't argue who has the best fans because we all think we are; that's what makes us good fans. ;-)
But I can tell you that even the L.A. Kings get good fan support for having such an abysmal history (I can attest to that as a lifelong Kings fan). The Lakers fan support is pretty stellar and the Dodgers are ALWAYS in the top 3 in fan attendance and easily draw 3+ million fans whether they contend or not. It's an absolute fact. The only reason why that didn't happen last year was because the fans finally got smart and hurt McCourt directly in the wallet, but even then they still finished 11th overall (80,000 fans behind the Cubs for the entire season). That's about 1,000 fans/game difference. And that was [i:05a6ed0eca]with[/i:05a6ed0eca] a fan boycott. (Side note) something people outside of L.A. may not be aware of: the nightmare of trying to get in and out of Dodger Stadium. There really aren't many public transportation options to get a game (L.A. has TERRIBLE public transportation partly because we are so spread out). If people do get there late or leave early, it's normally on a weeknight. I can tell you when I worked in downtown L.A. (a stone's throw from the stadium) I would still get to the games late because of traffic/parking and there were nights where it actually took me over an hour [i:05a6ed0eca]just to get out of the parking lot[/i:05a6ed0eca] if I stayed until the end of the game. So it's not fan indifference, and I can assure you that no one leaves near the end of a close game, lol.
While I agree that the sale price was absolutely insane, I think this new ownership group is going to capitalize on the brand and the new TV deal to make the team relevant again. Even if they increased their total payroll by $30m per year, they would still only rank 5th or 6th in team payroll for MLB so I don't think there's going to be this astronomical amount of spending that people are anticipating. Their current team payroll is $1m more than the Twins and $22m less than the Giants. That tells you where all of the McCourt's, errrr, I mean the team's revenue was going (hint: not into the on-the-field product). They have a good base of young players who are still under team control, but definitely need to add pieces via free agency. An extra $20m could greatly improve this team and still have them behind the Giants in total payroll.
For those who are curious, you can look up attendance figures for different years and team payroll for different years via the links below. There are pulldown tabs on each page to change the year.
MLB Team Attendance Figures Per Year: http://espn.go.com/mlb/attendance/_/year/2011
2012 Team Payroll Figures: http://content.usatoday.com/sportsdata/baseball/mlb/salaries/team