Tue May 29, 2018 10:18 am
I've been here since the tail end of ATG1 also. I've encountered a whole bunch of great people playing this game online -- doctors, lawyers, engineers, teachers, filmmakers, bus drivers, writers, you name it, with one thing in common -- a passion for StratOMatic baseball. Managers from New Zealand, Australia, Japan, England, Germany, Canada, and all across the United States.
Why would a company with a broad and fascinating customer base like that make a deliberate decision to suppress its online community of supporters? It completely baffles me. They should be doing just the opposite, especially in this age when the typical person under the age of 30 identifies more with their social media neighborhood than they do with the people living on their block.
I'm currently one of a small circle of managers arranging a weekend outing where we will all meet in a major league city, take in a game, and spend the rest of the weekend doing a face to face SOM tournament. None of us have ever met in person.
Why for heaven's sake isn't SOM management doing stuff like this? They should be capturing all the demographic data possible about their customers and creating SOM experiences for them. They should be encouraging interest groups, geographical networks, sponsoring regional seminars with SOM corporate advisers like Keith Hernandez and Doug Glanville making presentations. What great fun it would be to attend a regional event along with other SOM managers where the keynote speaker is someone like Bob Costas recalling his experiences growing up playing SOM baseball or any one of the number of current MLB front office executives who learned their "analytics" playing SOM as a kid. The boards would be buzzing with managers talking about this or that special event or SOM community experience they had. And one idea like this would begat others. What potential for bringing together the game, the company, the online community, and the real world experiences. And just imagine what this would do for their customer base with all the excitement being created.
The potential for a dynamic SOM online community is staggering.
Instead they've decided to go with a hide-bound 1950's corporate business model. Distant, aloof, with an I-Thou relationship between management and customer. Here's our product. Buy it if you like it. Keep quiet and please do not bother us as we are busy. Totally baffling.
Kevin A